By 1990, Mother’s work operates
40 stores across the
country
The Secret Fit Belly is introduced
2004
Expands into
550 Macy’s stores
1995
Mother’s work acquires
motherhood maternity and
a pea in the pod
Our first e-commerce site launches
2019
Acquired by
Marquee Brands
Flagship stores are opened
in Chicago and New York City
Branch & Twig is launched, showcasing a line of sustainable
essentials for mama and baby